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Amex’s Rob Ciccone Discusses Entry into Local Search

American Express Open is making a series of moves to extend its massive list of SMB credit card customers into broad marketing relationships that will fully leverage Amex’s powerful brand and...

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Amex Teams with Facebook for Small Business Saturday

American Express has recently been leveraging its powerful relationship with SMBs on the Web, including a tie to search engine marketing and lead generation via a deal between American Express Open...

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Local Sites Prep for Black Friday, SMB Saturday, Cyber Monday

The hordes of shoppers who still enjoy standing in lines and fighting for parking spaces, on the “Black Friday” after Thanksgiving is an offline event. Or is it? Local sites are prepping shoppers who...

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Amex’s Serve and AOL’s Patch.com Partner for Prepaid, Paperless Deals

Ease of transaction, rewards and “exclusives” will be key to the next generation of deals, and the credit card companies are determined to play a major role. MasterCard is working with NextJump for...

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ILM East: Ted Leonsis – Local’s All About Scale, ‘New Currencies’

Ted Leonsis, Groupon Vice Chair, American Express Board Member and Internet Pioneer , emphasized the importance of scaling for local in a global economy during a keynote at ILM East yesterday....

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Amex’s Joanna Lambert: Build Around Consumers ‘In the Wild’

American Express is seeking to move beyond its narrow image as a blue chip premium credit card company, and open the doors to new business opportunities, customers and revenues. Its ticket? The group...

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First Person: Buying From Amex’s Twitter Store

I had the fun of buying Amex’s $25 gift card for $15 the other day on Amex Sync, the new Amex Twitter Store. All I had to do was sync my Amex account to Amex’s Twitter Store page, joining the ranks of...

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Next Steps For Groupon As Andrew Mason Departs

It was just a matter of “when,” but Groupon has finally relieved Andrew Mason of his CEO duties after a quarter in which Groupon widely missed its mark because of its very high expenses and serious...

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American Express Cuts Back: Big Impact on SMB Digital Marketing Support?

American Express is under the knife, as it cuts $1 billion in spending with the end of its Costco and JetBlue co-branded cards. The cutback will probably cut into many of the forward looking promotion...

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